What is the “gold rush analogy”?
I was chatting with a good friend on Facebook the other day who is in a traditional MLM. A really good one, actually, one of the best.
As the central idea of MLM (or at least the way I approach it) is to help other people, I was making the point to him that his traditional MLM, while it has great products, doesn’t exactly help the “little guy and little gal” in this industry nearly as much as MLMs that provide tools to help traditional MLMs build their business stronger, faster and better.
So how does the gold rush analogy fit into all this?
Well, I’m in the trade of selling the picks, shovels and axes to the gold miners (those in traditional MLM who “make it big”, just like in the California gold rush), who 2-3% of them make it big after hacking away at the mountain, while the guys selling the tools make a ton of money (and don’t have to hack away at the mountain all day long, every day).
And I believe it’s more efficient to help a LOT more people in the tools trade than it is helping people duplicate with product lines where they have so much larger of a learning curve. Traditional MLM is this way.
It’s not that traditional MLMs (the gold miners) are bad, and the tools are good and the tools are better or anything like that. It’s just that I believe we can help FAR more people (especially the little people) find success with the kind of picks, axes and shovels we got.
We’ve got an ENORMOUS WAREHOUSE of GOLD-laden and PLATINUM-laden picks, axes and shovels to aid any and all gold miners in this gold rush! Only the highest of quality for us!
Why is this true?
Because we don’t even have just mere “tools”, we have an ENTIRE PLATFORM to BROADCAST your message, your offer, your business, your charity, your ministry, to the far reaches of the Internet, virally, and more efficiently than you ever thought possible!
So just go here, to www.BeEmpoweredHere.com to learn more about this platform that will propel you across the Internet, beyond what you’ve previously experience.
What are YOUR thoughts on this gold rush analogy? Please leave them in the comments below (feel free to include a link to your website under your comment, in a short signature line). And, be a part of this gold rush by sharing this with a friend or two, on your Facebook or Google Plus pages.
God bless you. ~ Adrian and Jocelyn Frank CEO/Owners of Adrian Frank Consulting BeEmpoweredHere.com CLICK the link below to learn about a brand new viral platform (not a mere “tool”) that uses the two hottest and most efficient and effective mediums on the planet: Video and Social Media. DISCOVER how this platform will broadcast your business and/or website to the FAR REACHES of the Internet. WATCH these FREE Videos.